February 17, 2003

My Demographic Has Taken Over

The music of Led Zeppelin is used to sell Cadilacs; The Who and Heart is used by Nissan; Mountain Dew picked Queen; Office Depot figures BTO (Bachman Turner Overdrive, which was what was left when Burton Cummings left The Guess Who) can move product; Nortell is trying to sell with John Lennon and David Bowie. Movies aren't just comic book like anymore - they increasingly are adaptions of comics. I used to think Superman and Batman were just a phase, but Marvel is fighting back - X-Men, Spiderman, Daredevil, the Hulk. (BTW, if you're interested in buying comics from the eighties, let me know). And video games are a bigger business (8 Billion) than movies (6 Billion). It's obvious that my demographic has finally filtered up to the boardroom and taken over.

Posted by Kevin Murphy at February 17, 2003 12:40 PM | Me
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